The Singapore Heartland Enterprise Star Award (SHESA) 2025 is now open for participation!
The award, organised annually by the Federation of Merchants’ Associations, Singapore (FMAS) since 2014, honours the outstanding achievements of our heartland enterprises. With this year’s theme, “Empowering the Heartlands, Igniting the Future”, the award seeks to inspire businesses to showcase their unique strengths, unlock new potential, and contribute to building a more vibrant and thriving heartland community.
Take this incredible opportunity to gain recognition and celebrate your hard work and achievements.
To learn more about the awards participation, please contact the FMAS team via the contact number or email in the poster below. We look forward to your participation!
Participation Form : https://tinyurl.com/SHESA2025-PF
About The Event
Empowering Heartlands, Igniting the Future
The Singapore Heartland Enterprise Star Award (SHESA) is an annual business awards organised by The Federation of Merchants’ Associations, Singapore (FMAS) to recognise the efforts and achievements of our heartland enterprises. Since its inception in 2014, SHESA has evolved into a recognized brand from solely just an enterprise award.
Besides being a business award, SHESA is also a platform for heartland enterprises to examine their marketing strategies and share operational experiences with their peers. We hope through the award, more heartland enterprises will be inspired to grow and improve and hence allowing more businesses to learn from one another.
In 2025, The Singapore Heartland Enterprise Star Award (SHESA) reaches its 11th year this year. With the theme of “Empowering Heartlands, Igniting the Future”, we aim to encourage innovation and the fostering of collaboration and partnership. In today’s rapidly evolving global landscape, the success of businesses hinges upon their ability to innovate, adapt, and collaborate effectively. Innovation serves as the cornerstone of progress, enabling enterprises to thrive amidst challenges and uncertainties. Through collaboration and partnership, the impact of innovation is amplified, unlocking new possibilities and synergies that propel enterprises forward and drive greater value creation for both enterprises and communities alike.
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